Ayumi Horie gives private lessons and consultations to individuals about both ceramic studio work and strategies for using social media to market online. In 2005, she was an early adopter of the internet as a tool for marketing and selling her work, and she lectures regularly on the ways that ceramic artists can benefit from online services. She gives workshops on ceramics at schools and art organizations across the United States and internationally. Work can be done virtually or in person.
Jill Ward writes of her experience, “My week-long workshop making and talking pots with Ayumi was a beautiful exchange. Her teaching style is very collaborative, open, authentic, and inviting. I didn’t feel like I was being schooled, I was truly mentored. Within 5 minutes she had me helping her pour slip on one of her huge beautiful jars. Ayumi has a wonderful collection of pots that inspired some really great discussions and we also worked with some great ideas she had for exercises and techniques that started me on the way to discovering what might be my voice. While she was exceedingly generous in sharing her techniques, skills and ideas, this workshop wasn’t about making Ayumi’s pots. She was really interested in me making my own pots. Ayumi was invested in me improving my throwing and trimming skills offering much welcomed critiques and suggestions to help me accomplish what I was trying to achieve. She also helped me articulate a critique on my own pots: an invaluable skill I use each time I throw a pot.
I am so grateful for the time I spent working with Ayumi: my pot sense, not to mention my business sense, are much better for it. Each time I sit down to make a pot, I find myself considering some part of the time spent in the studio with Ayumi. She really tailored the workshop to meet me where I was at in my ceramic journey: a modest proficiency with clay and ever growing passion for ceramics. I left my workshop with a brain full of inspiration, a fire in my belly for making pots like never before, and a friend.”